MediMedia Managed Markets and Complete Healthcare Communications Group

ICON’s MediMedia Managed Markets (MMMM) and Complete Healthcare Communications Group (CHC Group) are our full-service, in-house agencies offering market access and medical communication solutions, respectively.

MMMM is a leader in market access and strategy, specialising in combining expert insight, creative concepts, and compelling content to develop and convey a product value proposition that maximises commercial success in a crowded, evolving marketplace.

CHC Group is a premier medical communications agency, providing strategic solutions for our medical affairs and publication clients that are innovative, insightful, and impactful. CHC Group helps disseminate a product’s clinical value to a range of relevant audiences. An advanced-credentialed scientific staff is in place to ensure outstanding operational delivery.

Our Expertise

Combined, our MMMM and CHC Group colleagues have the robust industry knowledge, scientific training, and commercial expertise needed to establish and communicate the clinical and economic value for drugs and medical devices—from early-stage development through patent expiry.

Our staff includes:

  • 90Professionals with advanced scientific degrees
  • 30Professionals with advanced business or marketing degrees
  • 40+Experience in therapeutic classes

Our Offerings

MMMM provides strategic solutions that help our clients develop, establish, communicate, and protect the value of their products. Our comprehensive approach combines clinical insights, market research, and data analytics to develop strategic imperatives and plans that are executed with a high level of creative differentiation and operational efficiency.

Core offerings include:

  • Market-access strategy
  • Market-access tactics
  • Reimbursement
  • Organised customer engagement
  • Creative services (design, presentations, production, copywriting, editorial)
  • Digital and print expertise
  • Pull-through solutions
  • Training

For more information visit

CHC Group
CHC Group develops and executes medical communication plans, platforms, and software solutions that maximise the impact and reach of a product’s clinical and outcomes data. With a broad range of therapeutic expertise and deep clinical knowledge, we help optimise clinical messaging across a variety of project types, audiences, media, and venues.

Core offerings include:

  • Medical-affairs consulting
    • Scientific-platform development
    • Communication strategies and positioning
    • Scientific narratives
    • Publication strategies
  • Scientific communications
    • Clinical and health economics and outcomes research (HEOR) manuscript development
    • Congress content development and communications
    • Medical Science Liaison training
    • Slide presentations
  • PubsHub Software as a Service (SaaS) solutions
    • PMSolution for publication planning  
    • Journals & Congresses database  
    • Knowledge Manager content management system   

For more information visit